Post by Layla Littlenymph on May 25, 2016 11:28:19 GMT -5
The Netflix exclusivity deal with Disney and Pixar first took place so far back (2012) that I had actually forgotten about it. One thing that broadcast, cable and subscription service providers alike will NOT be forgetting anytime soon is that this deal will finally be implemented September of this year.
What this means for you is not that you will be unable to see Disney movies without a Netflix subscription, but you will certainly not have access to them on a first run basis. That amounts to a one or two year delay for the viewing audiences without Netflix subscription. That may or may not be a big deal for individuals, but it is a rather huge deal for providers. Providers other than Netflix are pondering revenue loss. Netflix is pondering the millions of dollars forked out for this exclusivity deal, and Disney? What's to ponder at all? Whether or not this will be a big deal for Netflix remains to be seen, but for Disney it is a pure cash cow that I simply see having zero negative effect beyond having to pay higher corporate taxes.
The deal that goes into effect this coming September is best summed up in this article by Chris Welch on The Verge.
~LL
Netflix's big exclusivity deal for Disney's latest movies starts in September
Netflix will become the 'exclusive pay TV home' for Disney's recent hits
The blockbuster deal that Netflix and Disney reached all the way back in 2012 will soon take effect. Beginning in September, Netflix will be allowed to stream all Disney films — including Marvel, Pixar, and Lucasfilm titles — in the same window that they'd typically be made available to HBO, Starz, and other paid TV networks. That's still after the Blu-ray and digital releases, but it's much, much sooner than the long and often unpredictable wait that Netflix customers had to put up with before. All Disney films released theatrically in 2016 and beyond are included in the agreement, for which Netflix is reportedly paying hundreds of millions per year.
The Netflix / Disney exclusivity pact blocks subscription networks like HBO and Starz from procuring Disney's latest hits — at least during that first-run pay TV window — and it also keeps them off Amazon Prime, Hulu, and other streaming services. Netflix gloats about this a little in a new blog post meant to stir excitement about new movies and shows that'll be hitting this summer. "From September onwards, Netflix will become the exclusive US pay TV home of the latest films from Disney, Marvel, Lucasfilm, and Pixar," said Ted Sarandos, the company's content boss. It's no doubt a significant boost in the ongoing exclusivity wars between these big streaming companies.
Source: The Verge
www.theverge.com/2016/5/23/11745506/netflix-disney-pixar-marvel-lucasfilm-exclusive-september
What this means for you is not that you will be unable to see Disney movies without a Netflix subscription, but you will certainly not have access to them on a first run basis. That amounts to a one or two year delay for the viewing audiences without Netflix subscription. That may or may not be a big deal for individuals, but it is a rather huge deal for providers. Providers other than Netflix are pondering revenue loss. Netflix is pondering the millions of dollars forked out for this exclusivity deal, and Disney? What's to ponder at all? Whether or not this will be a big deal for Netflix remains to be seen, but for Disney it is a pure cash cow that I simply see having zero negative effect beyond having to pay higher corporate taxes.
The deal that goes into effect this coming September is best summed up in this article by Chris Welch on The Verge.
~LL
Netflix's big exclusivity deal for Disney's latest movies starts in September
Netflix will become the 'exclusive pay TV home' for Disney's recent hits
The blockbuster deal that Netflix and Disney reached all the way back in 2012 will soon take effect. Beginning in September, Netflix will be allowed to stream all Disney films — including Marvel, Pixar, and Lucasfilm titles — in the same window that they'd typically be made available to HBO, Starz, and other paid TV networks. That's still after the Blu-ray and digital releases, but it's much, much sooner than the long and often unpredictable wait that Netflix customers had to put up with before. All Disney films released theatrically in 2016 and beyond are included in the agreement, for which Netflix is reportedly paying hundreds of millions per year.
The Netflix / Disney exclusivity pact blocks subscription networks like HBO and Starz from procuring Disney's latest hits — at least during that first-run pay TV window — and it also keeps them off Amazon Prime, Hulu, and other streaming services. Netflix gloats about this a little in a new blog post meant to stir excitement about new movies and shows that'll be hitting this summer. "From September onwards, Netflix will become the exclusive US pay TV home of the latest films from Disney, Marvel, Lucasfilm, and Pixar," said Ted Sarandos, the company's content boss. It's no doubt a significant boost in the ongoing exclusivity wars between these big streaming companies.
Source: The Verge
www.theverge.com/2016/5/23/11745506/netflix-disney-pixar-marvel-lucasfilm-exclusive-september